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I went from burnout to running a business I love and helping my perfect clientsdo the same

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Building any business takes hard work and perseverance.

But building a business you love and that doesn’t feel like work takes a whole lot more. That’s why it’s important to work smarter, not harder. Our services help you do that.

The Official Bio

Tanya Smith is a highly qualified online marketing & strategy consultant working with service providers to promote your expertise online through digital content and social media marketing.

Described as a “walking Google”, her experience and branding perspectives have been featured in radio, print, and a number of well-known digital publications such as Visionocity and Bronze Magazine.  As a former faculty member for the Workplace Coach Institute Inc. ™, Tanya Smith developed and facilitated a groundbreaking course on how to design a phenomenal online branding strategy.

As an Online Marketing Strategist, Tanya Smith is proficient at staying current with the latest digital and social media marketing trends and data. She provides expert information regarding best tactics for promotions, branding, media channels, and other key information for your marketing success. Tanya will guide you and your team through the implementation of marketing and social ad strategies for your offers using platforms like Facebook and Instagram, and she’ll consult on tactics for using creative media such as short videos, images and social stories.

We work with clients to:

  • Research industries, markets, demographics, trends, sales results, and other data related to the client’s products or services

  • Leverage research findings and analysis to inform results-based branding and marketing strategies

  • Guide the creation of new social media marketing content that leverages short form media (e.g. 10 min videos, live video series, Instagram stories)

  • Recommend specific marketing approaches and spending budgets to achieve the client’s desired sales goals

  • Help come up with new product and service offerings to increase shares in new or existing markets

  • Build platforms using 22Social app (on Facebook) to promote lead generation, sales, and nurture campaigns

  • Assist client in coming up with focused branding, positioning, and marketing tools for each product or service

  • Work within the client’s budget to produce effective social media promotional materials and advertising opportunities

  • Establish marketing tracking methods to help each client evaluate performance over time

Tanya Smith has been a guest speaker for various national organizations and events, having the honor of delivering a world-wide simulcast for the Army & Air Force Exchange Service (AAFES), as well as delivering training about online branding and online marketing systems for the University of Texas at Dallas’ executive coaching “Expert Forum” and Alliance Data Systems (ADS).  Tanya delivered a breakout presentation at the Rocks Digital Conference in Dallas, Texas – the largest regional social media event of its kind.

Tanya was formerly named #4 in the top 10 of Most Intriguing Women by the National Association for Women on the Rise and #8 in the list of 50 Fabulous Women Entrepreneurs by Black Business Women Online.  She has also been previously listed as one of the Top 100 Business Coaches to follow on Twitter.

Tanya Smith continues to set trends in online marketing as a Certified Money, Marketing & Soul Marketer, Content Marketer, Digital Marketer, Certified 22Social Design Expert and Social & Community Specialist.

This is my Journey

Life Event

I was approached by a woman at the mall in Dallas, TX about starting my own business. After I laughed heartily (had never sold a thing in my life), I signed up to become an independent consultant

Life Event

I soaked up all the valuable coaching & training I learned and decided to become certified as a Career Coach. Using this, my MBA & my background in HR, I worked with ambitious employees to build their brand influence and get promoted. My first educational presentation was published to CD as a teleseminar on promoting yourself!

Life Event

As an early adopter of online resources, I received awards and commendations from other coaches seeking help to use technology and social media to build their business brands. Found that I LOVED working with other service entrepreneurs by teaching through both online and in-person venues. I wrote & facilitated a popular course for Workplace Coach Institute on branding for the online space.

Life Event

My husband was diagnosed with cancer. Major impact on the family, business, career and more. In effort to keep the business running while I managed life I created a business where repurposing short, snack-size content helped us maintain household

Life Event

While other close family members suffered through dementia and multiple health problems, my husband heals with the aid of chemo and spiritual advice from my amazing colleagues in coaching.

My tight-knit, personal and business networks grow as I continue to see the value of heart-centered service businesses. Courses allowed me to stay visible and provide service while I juggled family life

Life Event

Pulled back from the brink of burnout! My friends and spiritual advisors once again to the rescue. Put me on strict diet of meditation, exercise, affirmations and daily rituals. Seeking clarity, light & hope around my own business

Life Event

I began transforming my business to Mindfully Marketing to honor the lives and businesses of my many heart-centered colleagues and clients that have helped me survive the business and life challenges over the past few years.  I now get to partner with and enjoy my perfect clients and help you grow an amazing business using online marketing strategies that are intentional and on purpose!

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