I went from burnout to running a business I love and helping my amazing clientsdo the same
Building any business takes hard work and perseverance.
Creating content for social media can be grueling and time-consuming. That’s why it’s important to work smarter, not harder. I can help you do that.
A bit of an introvert. I laugh really hard at my own jokes. Soccer Mom. Information Geek. Online Marketing Strategist. If I were an animal, I’d be the white rabbit from Alice in Wonderland.
I teach tactics that help you create compelling content for Facebook and other social media platforms – my passion is to equip entrepreneurs to promote your brand online with ease, to honor your lifestyle by applying smart marketing strategies, and to ‘plant your flag’ online. When you do this well, you’re not chasing clients…they’re finding you.
I specialize in helping my clients leverage digital courses, social media, online branding & content strategy for greater visibility and growth. My clients gain from me the knowledge to develop the tools, confidence & mindset to promote their business online with balance, intention & purpose. Many of them are women that are service-centered coaches, trainers, healers and consultants.
The Official Bio
Tanya Smith is a highly qualified online marketing & strategy consultant working with service providers to promote your expertise in a more productive way through digital apps, engaging content and social media marketing.
Described as a “walking Google”, her experience and branding perspectives have been featured in radio, print, and a number of well-known digital publications such as Visionocity and Bronze Magazine. As a former faculty member for the Workplace Coach Institute Inc. ™, Tanya Smith developed and facilitated a groundbreaking course on how to design a phenomenal online branding strategy.
As an Online Marketing Strategist, Tanya Smith is proficient at staying current with the latest digital and social media marketing trends and data. She provides expert information regarding best tactics for promotions, branding, media channels, and other key information for your marketing success. Tanya will guide you and your team through the implementation of marketing and social ad strategies for your offers using platforms like Facebook and Instagram, and she’ll consult on tactics for using creative media such as short videos, images and social stories.
We work with clients to:
Research industries, markets, demographics, trends, sales results, and other data related to the client’s products or services
Leverage research findings and analysis to inform results-based branding and marketing strategies
Guide the creation of new social media marketing content that leverages short form media (e.g. 10 min videos, live video series, Instagram stories)
Recommend specific marketing approaches and spending budgets to achieve the client’s desired sales goals
Help come up with new product and service offerings to increase shares in new or existing markets
Build platforms using 22Social app (on Facebook) to promote lead generation, sales, and nurture campaigns
Assist client in coming up with focused branding, positioning, and marketing tools for each product or service
Work within the client’s budget to produce effective social media promotional materials and advertising opportunities
Establish marketing tracking methods to help each client evaluate performance over time
Tanya Smith has been a guest speaker for various national organizations and events, having the honor of delivering a world-wide simulcast for the Army & Air Force Exchange Service (AAFES), as well as delivering training about online branding and online marketing systems for the University of Texas at Dallas’ executive coaching “Expert Forum” and Alliance Data Systems (ADS). Tanya delivered a breakout presentation at the Rocks Digital Conference in Dallas, Texas – the largest regional social media event of its kind.
Tanya was formerly named #4 in the top 10 of Most Intriguing Women by the National Association for Women on the Rise and #8 in the list of 50 Fabulous Women Entrepreneurs by Black Business Women Online. She has also been previously listed as one of the Top 100 Business Coaches to follow on Twitter.
Tanya Smith continues to set trends in online marketing as a Certified Money, Marketing & Soul Marketer, Content Marketer, Digital Marketer, Certified 22Social Design Expert and Social & Community Specialist.